Marketing, PR & Development Council Conference 2027
Marketing, PR & Development Council Conference 2027
Overview
Explore. Engage. Elevate. Transform your credit union’s marketing
Empower and advance your marketing and business development efforts at Marketing, PR & Development Council Conference. This top credit union marketing conference and business development conference will equip you with fresh ideas to enhance your credit union storytelling, digital marketing, community outreach, and public relations strategies.
Take part in interactive sessions and panels designed by the Marketing, PR & Development Council. Credit union business development and marketing experts will guide discussions on need-to-know trends and topics for your role. After four insightful days, you’ll head home with fresh, creative ideas to implement immediately at your credit union. This is a can’t-miss financial services marketing conference!
What you’ll gain
- New and innovative methods to boost marketing performance, hone your credit union PR strategy, and improve outreach to prospective members
- Insight into current topics that matter most to marketing and business development leaders, including data-driven marketing solutions, customer retention strategies, integrating AI into processes, and credit union merger marketing
- Opportunities to connect with fellow innovators and share perspectives on credit union marketing trends and growth strategies
Who should attend
- Marketing, PR & Development Council members
- Note: This conference is open to Council and non-Council members, though Council members enjoy discounted pricing.
- Credit union marketing professionals
- Credit union PR professionals
- Credit union business development professionals
- Credit union community development professionals
- Credit Union Certified Marketing Executive (CUCME)™ designees
- Certified Credit Union Business Development Professional (CBDP)™ designees
- Past attendees of CUNA Marketing & Business Development Council Conference
Designations
Schedule
Stay tuned for this year’s schedule! In the meantime, check out last year’s lineup for inspiration.
*The full event schedule is available as a PDF and can be downloaded from your browser.
**Schedule is subject to change
Pricing & Registration
Early bird price until December 18, 2026
Members in multiple categories receive the lowest price.
Member discounts
All credit unions are invited to register for this event. Members are eligible for significant discounts.
New for 2027 educational offerings: Members of America’s CUs with assets of $250M or less are eligible for Small CU pricing.
Multi-attendee discount: Register 4 attendees and get the 5th free (please include all registrations in the same order for the discount to apply).
Note: Only one discount can be applied per registration. If a registration qualifies for more than one discount, the highest-value discount will automatically be applied at checkout. Unsure of your eligibility or need help accessing member pricing? Contact us at (800) 356-9655 or [email protected].
Hotel & Travel
Nestled on the picturesque Chula Vista bayfront, Gaylord Pacific Resort & Convention Center offers an unparalleled Southern California escape just minutes from downtown San Diego. Enjoy breathtaking waterfront views, indulge in a treatment at the Relâche Spa, or experience the resort's exceptional dining, recreation, and entertainment offerings.
Recommended travelArrive: Monday evening, March 22, to participate in Tuesday morning's networking event that kicks off the conference. If you do not plan to attend the networking event, please arrive by 1:00 p.m. PT on Tuesday, March 23. Nearest airport: San Diego International Airport (SAN) |
Nearby attractions
Explore some of Southern California’s most iconic attractions, including Coronado Beach, the San Diego Zoo, and Balboa Park. Guests can stroll the Chula Vista Bayfront, discover marine life at the Living Coast Discovery Center, and enjoy dining and nightlife in the nearby Gaslamp Quarter.
ACCOMMODATIONS
Gaylord Pacific Resort & Convention Center
1000 H St
Chula Vista, CA 91910
(619) 310-9800
Hotel reservation deadline
November 14, 2026
Room rate
$349 + taxes & fees
*Room rates and availability cannot be guaranteed. Rooms may be sold out prior to the reservation deadline, so make your reservations early! Room reservations and fees are the responsibility of the registrant. To claim this room rate, call for reservations and reference America's Credit Unions.
BOOK YOUR FLIGHT
Delta Airlines
- Book your Delta flight online
- Call to book: (800) 328-1111
- Use code NY4W7
- Monday – Friday
- 8:00 a.m – 6:30 p.m. ET
United Airlines
- Book your United flight online
- Call to book: (800) 426-1122
- Use code ZSGA935734
- Monday – Friday
- 8:00 a.m. – 9:00 p.m. ET
*Note: There are no service fees for reservations booked via the reservation numbers.
Attendee Info
Code of Conduct
We are committed to making every event experience welcoming, respectful, and safe.
Cancellations and substitutions
- Cancellations must be submitted in writing to [email protected] with a brief explanation. Cancellations received more than 30 days before the event are subject to a 25% administrative fee. No refunds will be granted for cancellations received on or after 30 days before the event.
- Substitutions are accepted before the start of the program. Additional fees may apply. Please include the event name, current participant, and new participant name when requesting a substitution to [email protected].
Sponsors
Thank you for your interest in sponsoring Marketing, PR & Development Council Conference 2027. Sponsorship details are still being finalized and will be available soon.
